Effective online business: a link building strategy
Link building is very important for your business, as it is an important element of SEO strategy.
Links are a major factor in your website's ranking on search engines, and they play an important role in your website's traffic.
- improves the ranking of your website;
- increases traffic
- helps to sell more products.
If you want to be competitive, you need to be smart about your link building strategy.
What types of links are there
The most common types of links are internal and external.
Internal links are links that lead to pages on your website. They are links to menus or blog articles.
External links are those that lead to your site from other resources. It is very important that these resources are credible and authoritative. The relevance, credibility and popularity of the site has a huge impact on the value of a link.
Where your site ranks in search engine rankings is directly related to your link building strategy.
Use our tips to build your strategy
Add a blog to your site with relevant content. Your blog should carry important information so that people want to share it.
- Analyze your competitors' strategy.
- Use "anchor text". Anchor text is the clickable part of the text in a link. This part of the text is blue. Anchor text captures the essence of the information on the link.
- Use the Frequently Asked Questions page - useful resources for problems in your field.
- The Links Profile is all the links your website contains. Check it to see if there is anything that looks like spam among all the links.
Building a link strategy seems to be quite a daunting task for start-ups. It is better to find an expert for this task.
The bepartner business partner search website makes it very easy to find employees. In the "specialists'' section you can find a performer using filters by location, by specialisation and function and by project.