Meat Snack Production in Europe

Project summary

Jerky N GO is a craft meat snack production brand inspired by the spirit of the Vikings and their love for nutritious food. We offer high-quality dried snacks made from chicken and pork, prepared using original recipes, natural spices, and traditional techniques.

Our products are packaged in convenient 50g, 100g, and 200g portions, making them a perfect snack choice for travel, sports activities, or relaxation.

Target Audience:
Our primary audience includes Ukrainians living in Germany, as well as all fans of healthy snacks, athletes, and travelers seeking alternatives to unhealthy snack foods.

Why This Project Deserves Attention

Growing Market for Healthy Snacks
The demand for natural and healthy snacks is steadily growing across Europe. Meat snacks are a rich source of protein and a great alternative to traditional snack foods.

Product Uniqueness
The combination of artisanal quality, original recipes, and Scandinavian-inspired branding creates a strong product that stands out on the market.

Clearly Defined Target Audience
Focusing on Ukrainians in Germany and other healthy snack enthusiasts allows us to run highly targeted marketing campaigns and quickly build customer loyalty.

Risks and Mitigation Strategies

Regulatory Requirements
Food production in Germany requires strict compliance with health and safety standards. We plan to cooperate with legal and food safety consultants to ensure full regulatory compliance.

Market Competition
Developing unique flavor profiles, maintaining premium quality, and strong branding will help us stand out among competitors.

Financial Constraints
Attracting investments will provide the necessary resources for launching and scaling the project.

Investment Payback

According to financial projections, the project is expected to break even within 12 months of launching production. Full return on investment is anticipated within 2–3 years, depending on sales volume and marketing effectiveness.

Growth Potential

Product Range Expansion
Introducing new meat types (e.g., beef, turkey) and flavor variations to attract a wider customer base.

Entering New Markets
Following successful establishment in Germany, we plan to expand into other European countries with a high demand for healthy snacks.

B2B Development
Collaborating with supermarket chains, fitness centers, cafes, and bars to increase sales volume and brand recognition.

Jerky N GO has all the foundations to become a successful and profitable business that meets the growing demand for healthy and delicious meat snacks in Europe.