Rental and sale of forklift trucks

Project summary

This business plan is designed to scale and develop the enterprise

"YUVE" LLC, 44981216, description of the project concept, development of an organizational plan and substantiation of effectiveness, adoption of an investment decision for obtaining financial assistance on the basis of an operating enterprise providing industrial equipment for rent, subsequent service and subsequent implementation

( for sale)

The financial plan was developed for a five-year period.

The plan is aimed at attracting grant/own/ investment funds for the purpose of expanding and developing one's own business of wholesale trade in machines and equipment, leasing of industrial equipment and its servicing

"YUVE" LLC is a company with more than 10 years of experience in the market and specializes in the supply of high-quality equipment for warehouse management. It is a leading supplier of forklifts , chain stackers and high-rise stackers , cooperating with the world's leading manufacturers. In addition to the sale of new equipment, "YUE" LLC offers professionally refurbished used forklifts, as well as provides forklift rental services to meet the needs of various customers in various fields of activity.

Thanks to experience, the company "YUE" was able to develop, and at the moment it has divisions all over Ukraine. These divisions are ready to provide competent service support to customers. The company focuses on ensuring the maximum efficiency of the storage facilities of its customers.

Our technology helps to increase productivity and optimize product flows in the client's warehouses. During its existence, the success of "YUVE" LLC is based on a highly effective approach to the development of complex solutions that meet the needs of various industries and sizes of customer operations .

Project website https://uwe.com.ua/

The goals of the project for the 1st year are:

1. Organize a location with an open platform in the traffic zone and near industrial facilities in the city of Kyiv with a modular office for operators and a tow truck driver 1-2 quarter; Equip a warehouse of standard spare parts 1-2 quarter;
2. Buy 4 forklifts: 1500 kg, 4700 mm; 2500 kg, 4700 mm; 3500 kg, 4700 mm; 5,000 kg, 5,100 mm; one tow truck with a hydraulic platform and a carrying capacity of 15,000 kg. 1-2 quarter;
3. Hire two forklift operators on a permanent basis with work experience of 5 years or more;
4. Create an online resource for ordering a rental with the ability to specify the place of operation, the period of operation and the ability to pay for the service on the website (by analogy with car rental resources)
5. Hire one logistician to work with orders for the rental of forklift trucks and the provision of tow truck services;
6. Purchase attachments that will help with work
7. Reliable suppliers of loaders and other additional equipment for my company have been found for a long time, so I plan to purchase, configure and launch already in the first 8-12 weeks after receiving investment funds.
8. Gradually adapt two employees during the 1st year, from the second year another 1 is possible as needed, to ensure full-fledged work on the purchased equipment and a high level of services of our company, to create a reliable and professional team using trainings and the ability assessment system
9. Actively working to establish partnerships with 5-7 other businesses to expand opportunities for additional sales on an ongoing basis within the first year.
10. I plan to find and start cooperation with an experienced marketer to expand the possibilities of my business, to create popularize the UWE brand, the recognition of our products and attract additional customers.
11. I will develop a plan for the expansion and establishment of additional company offices (trading platforms) in the 5th-6th quarter, taking into account the experience gained and our capabilities, no later than 2025 from the start of work
12. I will comply with all tax obligations, pay taxes on time and submit reports.
13. Participate in assistance and fundraising for the needs and assistance of the Armed Forces
14. I will be engaged in improving business processes, creating new jobs, training personnel, and attracting specialized specialists (as needed).
15. I will develop mechanisms for collecting feedback from customers and plan to actively use it to improve the quality of service and form a permanent customer base.
16. Actively participate in various events, exhibitions, forums in Kyiv and Ukraine, Europe and other countries in order to increase brand awareness of our company and attract new customers. I set myself the task of participating in at least three events a year.
17. Actively manage our official pages in social networks, such as Instagram, Facebook. The goal is to regularly update content, including photos of our equipment in action, and interact with our audience through comments and personal messages. I plan to develop a content plan and define KPIs to evaluate the effectiveness of our social media activities.
18. Launched targeted advertising campaigns on social networks (Facebook, Instagram). My goal is to increase the number of subscribers and visitors to our internet site through targeted advertising, from the first days.
19. Launched advertising campaigns in Google Ads to attract customers who are looking for high-quality, professional, reliable equipment with its subsequent service through advertising on Google.
20. Pass the break-even point in the 4th quarter, obtaining a stable profit in the 5th-6th quarter.

The key advantages of the project are: quality, reliability, professionalism, guarantees, service .

This project can easily adapt to market changes, meet the needs of customers to fulfill various orders. increase in sales value through quality and professional technical training and restoration

At the moment, the equipment is presented in the middle price segment for the purpose of testing the market.

Medium-term (1-5 years):

1. Pay off the investment by the end of the 16th quarter (2027)
2. The average calculation of profits from the funds raised, taking into account the current state of affairs, is UAH 1,624,000 including VAT per quarter
3. Expansion and development of the company - 10-18 months.
4. Launch additional rental and service services, if possible, 10-18 months - an additional site
5. Maintain competitiveness in the market.
6. Output to maximum power - 18-24 months. The possibility of increasing turnover
7. To achieve payback of the invested funds for a certain period;
8. Achieve a five-year profitability of at least 31.77%;
9. Implementation of loading equipment in the city of Kyiv or the region
10. Increase of jobs -24-36 months (as needed)

The main advantages of the project (sale, rent):

• Wide target audience and demand for loading equipment;
• Experience and project team;
• High prospects for the project to break even quickly;
• Estimated return period of investment funds.
• High qualification level of employees;
• Quality and guarantees of the offered equipment;
• Competitive price policy (the price is as affordable as possible, compared to competitors).
• The right choice of the company's promotion strategy
• Investment in a product that can be sold and return the investment
• Experience of the project initiator;
• High prospects for the project to break even quickly;

The need for investment funds to meet the needs of the population:

• Development of Ukrainian business and contribution to the economic stability of the Ukrainian economy
• Creation of new jobs
• Providing customers with high-quality and reliable equipment
• Support of the Armed Forces
• Implementation of customer needs in the range and functionality of loading equipment.
• Import substitution on the Ukrainian market of Russian equipment

The overall success of my project depends not only on the provision of equipment for rent, but also on the sale of machinery and equipment as an additional source of the company's cash flow and the return of investment investments

Work cycle (road map)

Purchase of equipment (forklifts) → Service and maintenance → Placement on trading platforms → Marketing (advertising, promotion) → Rental of equipment → Logistics → Pre-sale preparation → Implementation (sale of forklifts)

When renting a forklift, it is important to have a complete picture of all available options. Although there are a large number of forklift manufacturers, not every company specializes in manufacturing machinery for every size or every scale of task. Thanks to this, our company will be able to guide you in the selection of the necessary equipment, rental cost, operating conditions.