Marketing services. Reputation management.
up to 1 year
... Marketing services, advertising. Reputation management, SERM.
Best SEO Approaches 2021
👨💻 SEO-website promotion in search engines Yandex and Google.
🎯 GOAL # 1 Bringing the site to the TOP-3 by search queries, increasing organic traffic and the number of customer requests.
🎯PURPOSE # 2. Analysis of competitors and key queries.
🎯PURPOSE №3. Improving reputation and brand awareness.
🎯PURPOSE # 4. Work with customer reviews and opinions.
🎯 GOAL # 5. Organic link building.
🎯 GOAL # 6. Monitoring:
Collection of all mentions of users in social networks, blogs, media.
Setting the key: Positive, Negative, Neutral.
Breakdown by tags, by geographic location of authors of references, by sources in percentage terms.
Revealing the negative within an hour from the moment of appearance (in the specified cases within 15 minutes).
Analysis of "pain points".
🎯 GOAL # 7. Responding to negativity:
On behalf of the company
Agents of influence
🎯 GOAL # 8: Sowing:
Initiating Discussion Feeds
🎯PURPOSE # 9 SMM:
Creating and maintaining groups
🎯 OBJECTIVE NO. 10. SERM:
Analysis of search results
Creation of a media channel: groups, encyclopedic cards, blogs, review sites, branches on trust resources, articles on information portals,
Displacement of the negative
Changing the tonality of the sites
Filling the sickle with controlled resources
Purchase of reference mass
Working with hints