CONTAINER BAR

Project summary

In the establishment, visitors will be able to enjoy high-quality draft beer, snacks and a pleasant atmosphere. The bar will combine the traditional pub format with modern entertainment infrastructure: billiards, table tennis, darts, game consoles. This approach will make the establishment attractive to a wide audience - both for young people and for adult companies looking for active recreation.

The bar will be staffed by qualified employees — I will officially employ at least ten people . The team will be trained to provide high-quality service, advise visitors on the choice of drinks, snacks, and help organize recreation in gaming areas. This will contribute to both job creation and an increase in the level of service in the city .

The Konteyner bar will offer a number of services that will make our customers' vacation unforgettable:

Snacks : We will offer popular fast food items such as burgers, tacos, sandwiches and other snacks that satisfy a variety of guest tastes.

Drinks : our assortment will include up to 10 types of draft beer of various varieties, as well as 5 types of strong alcohol and a variety of soft drinks for those who do not drink alcohol.

Game areas : billiards, table tennis and PlayStation consoles for fans of outdoor activities and video games.

Sports broadcasts : We will broadcast popular sporting events, including football, basketball, tennis, as well as other important competitions.

Special events : we will organize billiards and table tennis tournaments, theme nights, promotions and raffles.

All this will create an atmosphere for different categories of visitors and ensure their enjoyment of staying at the bar.

In the medium term (1–3 years), Konteyner Bar aims to consolidate its position in the local market of Vyshgorod, forming a recognizable brand and a stable circle of regular visitors. One of the key goals is to achieve projected monthly revenue in the range of UAH 1.2–1.3 million, which will allow not only to maintain operational stability, but also to gradually reduce the credit load, possibly even through early repayment.

It is planned to expand the functionality of the establishment - introducing new game formats (quizzes, team competitions, retro consoles), launching the delivery of dishes or thematic sets under the "bar at home" concept through partner services or its own online platform, as well as developing a mobile application or loyalty program.

Special attention will be paid to staff development: regular training, service training and the introduction of a bonus system to motivate the best employees. In the marketing direction, large-scale events (billiard tournaments, FIFA, theme nights) and cooperation with local brands and opinion leaders are planned.

In the long term, the possibility of scaling will be considered - from opening seasonal venues or a mobile bar at festivals to potentially launching a second establishment within the region. All these goals are aimed at the gradual, systematic development of the Konteyner brand, strengthening its position and preparing for business expansion.

What customer needs or problems do your products and/or services solve?

My bar solves several urgent needs and problems of target customers in a small town at once. First, it provides a place for quality leisure , which is critically lacking in overpopulated cities with a limited number of modern entertainment venues. Visitors get the opportunity not only to drink delicious beer, but also to have an interesting time - to play table tennis, billiards, darts or on game consoles. This allows them to relax after work, chat with friends or celebrate events in an informal, comfortable atmosphere.

Secondly, the bar satisfies the need for quality, diverse and affordable beer , including local craft varieties, which is currently a trend among young people and young adults. People don't just want to drink beer - they crave a sense of community, an interesting experience, a lively atmosphere , which is often lacking in regular cafes or restaurants.

The bar is also a social space that allows people to meet, participate in theme nights, tournaments or events. This meets the need for interaction, informal communication, new emotions and relaxation in a safe, stylish environment.

YOU CAN FIND OUT MORE ABOUT THE DETAILED BUSINESS PLAN AND THE 36-MONTH INCOME AND EXPENSE PLAN